






Price: $26.00
(as of Nov 16, 2025 21:01:35 UTC – Details)
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Is Discontinued By Manufacturer : No
Product Dimensions : 5.94 x 0.79 x 5.91 inches; 0.34 ounces
Item model number : HV-PEF8-9F50
UPC : 893224002703
Manufacturer : IT Cosmetics
ASIN : B003VPTA2U
Best Sellers Rank: #5,787 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #53 in Eyebrow Color
Customer Reviews: 4.6 4.6 out of 5 stars 6,416 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
13 reviews for IT Cosmetics Brow Power Eyebrow Pencil – Universal Shades – Long-Lasting, Budge-Proof Formula – With Biotin – Natural-Looking Brows – Built-in Spoolie Brush
Add a review
$26.00

mb –
For a natural, well-groomed brow, this is the best!
This is the best pencil! I have tried a number of other pencil brands and colors, but IT Cosmetics brow provides the best, most natural look. I tend to scoff at anything called “universal” — yeah, right! — but the universal taupe blends perfectly. The color match is important for me because I have a hole in my right eyebrow, just at the arch, and rely on pencil to fill it in. If the color is off, the fix shows. The product texture is both creamy and waxy, so it goes on easily, but stays put and works almost like its own pomade to keep your brows in shape without being stiff or smudging. In short, It Cosmetics knocked it out of the park with this one!
Amazon Customer –
Best Eyebrow Pencil!
Absolutely love this eyebrow pencil! Doesn’t smudge, stays on and looks fantastic. This has been my go to pencil for years. The ones in the stores can’t compare to to this! Love it!!!
cp from va –
Perfect eyebrow pencil
Love this brand I have bought before and will continue to purchase. Perfect color and easy to apply
Jill Albright –
Great eyebrow pencil but need a more grayish color
I keep looking for taupe and this is more brown
amanda –
Will always be my go to
Favorite brown pencil, would buy over and over!
Candy Girl –
It’s All in the Pressure
I can confidently say this is one of my favorites. This versatile eyebrow pencil is a game-changer for anyone with light or dark hair, as it effortlessly adapts to your desired shade depending on the pressure you apply.One of the standout features of this eyebrow pencil is its creamy texture, which glides on smoothly and allows for easy blending. The result? Natural-looking brows that perfectly frame your face.I particularly appreciate the flexibility this pencil offers in terms of shade. By applying lighter pressure, you can achieve a beautiful taupe color that complements lighter hair shades. On the other hand, a firmer hand will create a rich brown shade that suits darker hair tones. This adaptability makes it a fantastic option for those who like to switch up their hair color or prefer a more subtle or bold brow look.While this eyebrow pencil has many commendable qualities, I must mention that its longevity falls a bit short of my expectations. Although it lasts throughout the day, I have noticed that it requires a touch-up after a few hours, especially in warmer weather or during physical activities. However, considering its other outstanding features, I find this to be a minor inconvenience.Overall, I truly love this eyebrow pencil for its versatility, creamy texture, and ability to create natural-looking brows. If you’re someone who enjoys experimenting with different hair colors or desires a product that effortlessly blends and adapts to your desired shade, this eyebrow pencil is definitely worth a try. Just be prepared for the occasional touch-up throughout the day.Note: This review is based on my personal experience and preferences. Individual results may vary.
HOLLY –
The Best
Great natural looking eyebrow pencil! Will not use anything else. Easy to use!
Amazon Customer –
Love it!
Love how easily it goes on when applied. Lasts all day. Beautiful color.
Rose –
Lo uso hace años. Color neutral y duradero aunque dudes o nades.
Richard –
Top ,la teinte taupe universelle convient à toutes les carnation
Softysophy –
Great product I do not usually order this from amazon and now I remember why! I’m in Canada, it came from States took three weeks with three delays … never again
beauty –
This is great for eyebrows, just the right texture to give eyebrows a good shape.value for money considering the quality.
Ivana Davoli –
Ne ho provate tante di matite x sopracciglia, ma torno sempre a prendere questa, è la migliore. Rimane tutto il giorno, non sbava neanche con il caldo, è il top.